miércoles, 7 de enero de 2015

QUALITY SYSTEM IN THE FRUIT AND VEGETABLE SECTOR

The term quality, as applied to the food industry, is a complex concept defined on the basis of the satisfaction of the final consumer preferences, which can at present include concepts of very different nature relating to food security, sustainability, the environment, animal welfare or nutritional values, among others.

The International Organization for Standardization (ISO) defines quality as the ability of a product or service to satisfy stated or implied needs of the consumer through its properties or characteristics.

To analyze the concept of quality food products, the following categories can be distinguished: food safety, nutritional quality, quality according to value attributes.

According to the value attributes, the quality of a product is determined with reference to the information accessed by consumers on the characteristics organoleptic, nutritional, medical as well as on cultural and social values in their production process of a product. Three groups of value attributes can be established:

Search attributes. Those which can be known before purchase (the trademark, weight or size, kind of package, packaging format, etc.). Thanks to the new comparator www.infovegetables.com this information can be known instantly helping in the decision making process. For example, if you want to know the different brands as well as Spanish producers who can supply tomatoes. In a very easy way, without revealing any information about yourself or your company, you may specify by clicking on the image:


In this way you will be able to know and compare the offers of different Spanish tomato growers before making your purchase or contacting them.

Experience attributes. Those that may be known once the product has been consumed. These attributes are what make a consumer back to purchase a particular product once it has already tried. Also, through www.infovegetables.com we encourage you to share your opinion about the product or producer you wish and compare different point of views and information about fruit and vegetables producers for free.

Confidence attributes. Features that are not usually known by the consumer before or after consuming the product, or it may be at a very high cost (waste treatment system, place of origin, etc). However, from Infovegetables we are committed to helping importers of fruit and vegetable all over Europe for free and offer them direct information about Spanish product an producers to the maximum extent possible.

In line with the previous classification, the certification has its reason of being in the assurance of trust attributes. Through certification and labelling producing companies try to get the trust attributes become searchable attributes. There are different certifications that directly affect the production of fruits and vegetables. The most important are GLOBAL GAP and AENOR.

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